HERide, a ridesharing platform focused on women's safety, has become the first Black-owned company to secure a contract with Hartsfield-Jackson Atlanta International Airport. Co-founder Jillian Anderson, inspired by her experiences as a rideshare driver, identified a need for a safer option for female passengers who often expressed hesitation about riding with men, particularly at night. Launched in 2019, HERide currently operates in Atlanta and Athens, Georgia. The company prioritizes safety by requiring drivers to undergo comprehensive background checks after a personal vetting process. Additionally, HERide offers drivers competitive compensation, with drivers retaining 80% of the fare.
A Black former employee, Samiyah Gaddy (@Miylifestyle on TikTok), went viral after sharing her unpleasant experiences working at EBIN New York, a hair and beauty product company specializing in Black hair care. In a four-part video series, Gaddy detailed her time as the company's only Black employee, describing feelings of ostracization and instances where her Korean colleagues held side conversations in their native language. She even recounted a troubling work trip to Atlanta where the hotel booked for her was unacceptably unclean.
Social media users found Gaddy's story particularly disturbing given that most of EBIN New York's corporate staff, including CEO John Park, are Korean. This led to widespread online support for Gaddy and calls to boycott the brand. Additionally, other ex-employees have come forward with similar accounts of their experiences.
- Youtube.com | EXPOSED: New York Beauty Company Under Fire For Worker Discrimination | TSR Investigates
- TheJasmineBrand.com | Social Media Users Rally To Boycott Hair Care Brand EBIN New York After Ex-Employee Recalls Racial Discrimination & Being ‘Treated So Horribly’
- Tiktok.com | Only Black Woman in Corporate Story Time - Part 1
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The National Bail Out is a Black-led and Black-centered collective of abolitionist organizers, lawyers, and activists building a community-based movement to support our folks in abolishing pretrial detention systems and dismantling the prison industrial complex. We are people who have been impacted by cages — either by being in them ourselves or witnessing our families and loved ones be encaged. We are queer, trans, young, elder, and immigrant.
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