A Black former employee, Samiyah Gaddy (@Miylifestyle on TikTok), went viral after sharing her unpleasant experiences working at EBIN New York, a hair and beauty product company specializing in Black hair care. In a four-part video series, Gaddy detailed her time as the company's only Black employee, describing feelings of ostracization and instances where her Korean colleagues held side conversations in their native language. She even recounted a troubling work trip to Atlanta where the hotel booked for her was unacceptably unclean.
Social media users found Gaddy's story particularly disturbing given that most of EBIN New York's corporate staff, including CEO John Park, are Korean. This led to widespread online support for Gaddy and calls to boycott the brand. Additionally, other ex-employees have come forward with similar accounts of their experiences.
- Youtube.com | EXPOSED: New York Beauty Company Under Fire For Worker Discrimination | TSR Investigates
- TheJasmineBrand.com | Social Media Users Rally To Boycott Hair Care Brand EBIN New York After Ex-Employee Recalls Racial Discrimination & Being ‘Treated So Horribly’
- Tiktok.com | Only Black Woman in Corporate Story Time - Part 1

A lifestyle channel about travel, personal experiences, stories of Africans in the diaspora, etc.
Currently sharing tips on moving from the diaspora to Ghana all while giving you a real glimpse into what living in Ghana is like, the culture, the food, places to visit in Ghana, real estate, etc. one video at a time.

Kobina Ackon known widely by the brand name, Wode Maya is a Ghanaian freelance Vlogger / YouTuber. With a degree in Aeronautical Engineering from Shenyang Aerospace University, China, Wode Maya has created a niche for himself in the area of Social Media Content creation.

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An online boutique featuring African-style-inspired fashion accessories and home décor. The inspiration for these exotic, vibrant, bold, and trendy pieces comes from the love of African style and culture.



































